License keys
How license keys work, how to enter one, and what changes when you do.
Last updated · July 15, 2026
What a license key unlocks
Without a key Measure Killer runs as the free desktop edition — no time limit, free for personal and commercial use. A key unlocks the paid features for the edition tied to it (Enterprise).
| Edition | Unlocked with key |
|---|---|
| Measure Killer Free | (no key needed) |
| MK Enterprise | All features incl. tenant-wide scans, lineage, access tracking |
Trial vs paid keys
Both kinds work the same way — paste them into the app, the paid features turn on. The difference is just the validity:
- Trial key: time-limited. Expires on its own. Nothing is billed, no card on file. Request one here. To test exports during a trial, use Sample data from the welcome screen. To test Clean TMDL, run a local file in Single model and report mode (the free desktop mode).
- Paid key: tied to your annual subscription.
Enter a key

- Open Measure Killer and click License → Enter your license in the menu bar.
- The License dialog opens with two fields:
- License key — paste your license key here.
- Signature — paste the full signature string here. This is a long string — make sure you paste the entire thing, not just the first few characters.
- Click Check license to verify the key is valid.
- Click Save to apply it.
Alternatively, if you received a license.json file (paid customers
only — trial licenses are entered manually), click Upload your
license.json and select the file.
After applying a key, the title bar changes from “Measure Killer Free” to “Measure Killer Enterprise” (paid key) or “Measure Killer Trial” (trial key) and the paid features become available.
Remove a key

To remove a license key, click License → Remove license in the menu bar. Measure Killer reverts to the free edition immediately — no restart needed.
This is useful when reassigning a license to a different person, or when a trial has ended and you want to continue using the free edition.
When a key expires
- Trial keys expire after the trial period.
When the trial ends, Measure Killer reverts to the free edition
automatically. All views you already generated remain visible, but
paid features (exports, XMLA removal, Clean TMDL) are disabled.
Your scan data is not lost — you can still browse results and save
.measurekillerfiles. - Paid keys are tied to your annual subscription. If the subscription lapses, the key stops working at the end of the billing period. Renewal reactivates the same key — no re-entry needed if the key is still saved in the app.
In both cases, the free edition features continue to work without interruption.
Users, billing & transfers
- One user = one named person. MK Enterprise is licensed per named user — one user license covers one specific person, not a shared/concurrent login. Buy as many users as the number of people who will use the paid features. (The Enterprise licensing agreement refers to each user license as a “seat”.)
- Annual billing. Paid subscriptions are billed annually. The price shown on the pricing page is per user, per year (the monthly figure is annual ÷ 12, billed once a year), plus VAT where applicable.
- License transfers. A user license is tied to its named person and is not freely transferable between people. It can be reassigned to another person only when the original user leaves the company or is on permanent leave, and only if Brunner BI is informed of the reassignment in advance — see the Enterprise licensing agreement (clause 2). The same user may install and activate their license on multiple machines (for example a desktop and a laptop) — there is no need to remove it from one machine to use it on another.
- Servers & shared environments. Running Measure Killer on a virtual machine, terminal/remote-desktop server, or other shared computing environment requires a Server License (one per environment, unlimited users) instead of per-user licenses — see the Enterprise licensing agreement (clause 2c). To price this, please contact us and describe your specific setup.
- Unlimited users. Instead of licensing per user, you can license Measure Killer for unlimited users across your organization. This option is priced solely by the size of your production capacity (the Fabric/Power BI environment), and grants an unlimited number of users. Switch the Enterprise plan toggle on the pricing page from Per user to Unlimited, or build a quote directly.
- No credit card for trials. A free trial needs no card on file and nothing is billed; the trial key simply expires on its own.
Related
- Request a free trial — get a trial key
- Pricing — see the paid editions
- Compare editions — full feature matrix across Free, Enterprise, and Automation
- Enterprise licensing agreement (PDF) — full terms: user licensing, transfers, server licenses, billing