Compare Measure Killer products.
Free desktop tool, tenant-wide enterprise license, and setup-assisted automation — side by side.
| Capability | Free Measure Killer Free | Enterprise MK Enterprise | Automation MK Automation |
|---|---|---|---|
| Scan scope | |||
| Power BI Desktop file (.pbix, .pbip) | ✓ | ✓ | ✓ |
| Shared semantic models in Power BI Service → | — | ✓ | ✓ |
| Online thin / live reports (no download) | — | ✓ | ✓ |
| Paginated reports | — | ✓ | ✓ |
| Excel files · Analyze in Excel | — | ✓ | ✓ |
| Composite & child models | — | ✓ | ✓ |
| Personal, Pro and Premium workspaces | — | ✓ | ✓ |
| Microsoft Fabric items | — | ✓ | ✓ |
| Workspace-level scan | — | ✓ | ✓ |
| Full tenant-wide scan → | — | ✓ | ✓ |
| Detection & analysis | |||
| Unused columns, measures and tables | ✓ | ✓ | ✓ |
| Where-used analysis ( 26 categories i ) | ✓ | ✓ | ✓ |
| Implicit measures & anti-patterns | ✓ | ✓ | ✓ |
| Column-level lineage from semantic model to visual | ✓ | ✓ | ✓ |
| Cross-report lineage | — | ✓ | ✓ |
| End-to-end lineage (source → report) → | — | ✓ | ✓ |
| Column-level lineage from data source to Power BI visual | — | Coming soon | Coming soon |
| Downstream / composite model tracking | — | ✓ | ✓ |
| "Clean your model" guide — includes advanced optimizations i | — | ✓ | ✓ |
| Code search | |||
| Search all DAX expressions | ✓ | ✓ | ✓ |
| Search all M code | ✓ | ✓ | ✓ |
| Tree view of dependencies | ✓ | ✓ | ✓ |
| Dataflows | — | ✓ | ✓ |
| Fabric Notebooks | — | ✓ | ✓ |
| Governance & tenant analysis | |||
| Best-practice analysis (reports + models) → | ✓ | ✓ | ✓ |
| Customizable best-practice rules | — | On roadmap | On roadmap |
| Tenant summary (workspaces, items, owners) → | — | ✓ | ✓ |
| Access & permissions tracking → | — | ✓ | ✓ |
| Row-level security (RLS) — roles, filters & member assignments → | — | ✓ | ✓ |
| Semantic model inventory + refresh events | — | ✓ | ✓ |
| Dataflow inventory (Gen1 + Gen2) + refresh events | — | ✓ | ✓ |
| Apps & audiences — who has access | — | ✓ | ✓ |
| Find Excel users across your tenant | — | ✓ | ✓ |
| Report performance | — | ✓ | ✓ |
| Page-level usage & consumption | — | ✓ | ✓ |
| Custom visual consumption — who uses what (license compliance) | — | ✓ | ✓ |
| Report subscriptions — owner & recipients | — | ✓ | ✓ |
| Capacity metrics with historical tracking | — | Coming soon | Coming soon |
| Fabric Notebook inventory + run events | — | ✓ | ✓ |
| Similarity & duplicates | |||
| Semantic model similarity score → | — | ✓ | ✓ |
| Power BI report similarity score | — | ✓ | ✓ |
| Find duplicate models / reports tenant-wide | — | ✓ | ✓ |
| Cleanup & actions | |||
| Export model & report documentation | ✓ | ✓ | ✓ |
| DAX backup & restore (measures + calc columns) | ✓ | ✓ | ✓ |
| Save & resume an analysis (.measurekiller file) | ✓ | ✓ | ✓ |
| Kill via XMLA (online removal) → | — | ✓ | ✓ |
| Tenant backups of models, reports & dataflows | — | — | ✓ |
| Operations | |||
| Manual run (interactive UI) | ✓ | ✓ | ✓ |
| Trigger from a Fabric pipeline or CI/CD job | — | — | ✓ |
| Scheduled automated scans | — | — | ✓ |
| Findings routed into your governance workflow | — | — | ✓ |
| Setup & sample notebooks from Brunner BI | — | — | ✓ |
| Custom development on higher tiers | — | — | ✓ |
| Commercial | |||
| Personal & commercial use | ✓ | ✓ | ✓ |
| Price | €0 forever | From $108/user/month | From $1,583/month |
| Support | Community | Priority email | Dedicated channel |
| All features fully customizable to your needs | — | — | ✓ |
Free
Measure Killer Free
Scan scope
- ✓ Power BI Desktop file (.pbix, .pbip)
- — Shared semantic models in Power BI Service
- — Online thin / live reports (no download)
- — Paginated reports
- — Excel files · Analyze in Excel
- — Composite & child models
- — Personal, Pro and Premium workspaces
- — Microsoft Fabric items
- — Workspace-level scan
- — Full tenant-wide scan
Detection & analysis
- ✓ Unused columns, measures and tables
- ✓ Where-used analysis (26 categories)
- ✓ Implicit measures & anti-patterns
- ✓ Column-level lineage from semantic model to visual
- — Cross-report lineage
- — End-to-end lineage (source → report)
- — Column-level lineage from data source to Power BI visual
- — Downstream / composite model tracking
- — "Clean your model" guide — includes advanced optimizations
Code search
- ✓ Search all DAX expressions
- ✓ Search all M code
- ✓ Tree view of dependencies
- — Dataflows
- — Fabric Notebooks
Governance & tenant analysis
- ✓ Best-practice analysis (reports + models)
- — Customizable best-practice rules
- — Tenant summary (workspaces, items, owners)
- — Access & permissions tracking
- — Row-level security (RLS) — roles, filters & member assignments
- — Semantic model inventory + refresh events
- — Dataflow inventory (Gen1 + Gen2) + refresh events
- — Apps & audiences — who has access
- — Find Excel users across your tenant
- — Report performance
- — Page-level usage & consumption
- — Custom visual consumption — who uses what (license compliance)
- — Report subscriptions — owner & recipients
- — Capacity metrics with historical tracking
- — Fabric Notebook inventory + run events
Similarity & duplicates
- — Semantic model similarity score
- — Power BI report similarity score
- — Find duplicate models / reports tenant-wide
Cleanup & actions
- ✓ Export model & report documentation
- ✓ DAX backup & restore (measures + calc columns)
- ✓ Save & resume an analysis (.measurekiller file)
- — Kill via XMLA (online removal)
- — Tenant backups of models, reports & dataflows
Operations
- ✓ Manual run (interactive UI)
- — Trigger from a Fabric pipeline or CI/CD job
- — Scheduled automated scans
- — Findings routed into your governance workflow
- — Setup & sample notebooks from Brunner BI
- — Custom development on higher tiers
Commercial
- ✓ Personal & commercial use
- • Price €0 forever →
- • Support Community
- — All features fully customizable to your needs
Enterprise
MK Enterprise
Scan scope
- ✓ Power BI Desktop file (.pbix, .pbip)
- ✓ Shared semantic models in Power BI Service
- ✓ Online thin / live reports (no download)
- ✓ Paginated reports
- ✓ Excel files · Analyze in Excel
- ✓ Composite & child models
- ✓ Personal, Pro and Premium workspaces
- ✓ Microsoft Fabric items
- ✓ Workspace-level scan
- ✓ Full tenant-wide scan
Detection & analysis
- ✓ Unused columns, measures and tables
- ✓ Where-used analysis (26 categories)
- ✓ Implicit measures & anti-patterns
- ✓ Column-level lineage from semantic model to visual
- ✓ Cross-report lineage
- ✓ End-to-end lineage (source → report)
- • Column-level lineage from data source to Power BI visual Coming soon
- ✓ Downstream / composite model tracking
- ✓ "Clean your model" guide — includes advanced optimizations
Code search
- ✓ Search all DAX expressions
- ✓ Search all M code
- ✓ Tree view of dependencies
- ✓ Dataflows
- ✓ Fabric Notebooks
Governance & tenant analysis
- ✓ Best-practice analysis (reports + models)
- • Customizable best-practice rules On roadmap
- ✓ Tenant summary (workspaces, items, owners)
- ✓ Access & permissions tracking
- ✓ Row-level security (RLS) — roles, filters & member assignments
- ✓ Semantic model inventory + refresh events
- ✓ Dataflow inventory (Gen1 + Gen2) + refresh events
- ✓ Apps & audiences — who has access
- ✓ Find Excel users across your tenant
- ✓ Report performance
- ✓ Page-level usage & consumption
- ✓ Custom visual consumption — who uses what (license compliance)
- ✓ Report subscriptions — owner & recipients
- • Capacity metrics with historical tracking Coming soon
- ✓ Fabric Notebook inventory + run events
Similarity & duplicates
- ✓ Semantic model similarity score
- ✓ Power BI report similarity score
- ✓ Find duplicate models / reports tenant-wide
Cleanup & actions
- ✓ Export model & report documentation
- ✓ DAX backup & restore (measures + calc columns)
- ✓ Save & resume an analysis (.measurekiller file)
- ✓ Kill via XMLA (online removal)
- — Tenant backups of models, reports & dataflows
Operations
- ✓ Manual run (interactive UI)
- — Trigger from a Fabric pipeline or CI/CD job
- — Scheduled automated scans
- — Findings routed into your governance workflow
- — Setup & sample notebooks from Brunner BI
- — Custom development on higher tiers
Commercial
- ✓ Personal & commercial use
- • Price From $108/user/month →
- • Support Priority email
- — All features fully customizable to your needs
Automation
MK Automation
Scan scope
- ✓ Power BI Desktop file (.pbix, .pbip)
- ✓ Shared semantic models in Power BI Service
- ✓ Online thin / live reports (no download)
- ✓ Paginated reports
- ✓ Excel files · Analyze in Excel
- ✓ Composite & child models
- ✓ Personal, Pro and Premium workspaces
- ✓ Microsoft Fabric items
- ✓ Workspace-level scan
- ✓ Full tenant-wide scan
Detection & analysis
- ✓ Unused columns, measures and tables
- ✓ Where-used analysis (26 categories)
- ✓ Implicit measures & anti-patterns
- ✓ Column-level lineage from semantic model to visual
- ✓ Cross-report lineage
- ✓ End-to-end lineage (source → report)
- • Column-level lineage from data source to Power BI visual Coming soon
- ✓ Downstream / composite model tracking
- ✓ "Clean your model" guide — includes advanced optimizations
Code search
- ✓ Search all DAX expressions
- ✓ Search all M code
- ✓ Tree view of dependencies
- ✓ Dataflows
- ✓ Fabric Notebooks
Governance & tenant analysis
- ✓ Best-practice analysis (reports + models)
- • Customizable best-practice rules On roadmap
- ✓ Tenant summary (workspaces, items, owners)
- ✓ Access & permissions tracking
- ✓ Row-level security (RLS) — roles, filters & member assignments
- ✓ Semantic model inventory + refresh events
- ✓ Dataflow inventory (Gen1 + Gen2) + refresh events
- ✓ Apps & audiences — who has access
- ✓ Find Excel users across your tenant
- ✓ Report performance
- ✓ Page-level usage & consumption
- ✓ Custom visual consumption — who uses what (license compliance)
- ✓ Report subscriptions — owner & recipients
- • Capacity metrics with historical tracking Coming soon
- ✓ Fabric Notebook inventory + run events
Similarity & duplicates
- ✓ Semantic model similarity score
- ✓ Power BI report similarity score
- ✓ Find duplicate models / reports tenant-wide
Cleanup & actions
- ✓ Export model & report documentation
- ✓ DAX backup & restore (measures + calc columns)
- ✓ Save & resume an analysis (.measurekiller file)
- ✓ Kill via XMLA (online removal)
- ✓ Tenant backups of models, reports & dataflows
Operations
- ✓ Manual run (interactive UI)
- ✓ Trigger from a Fabric pipeline or CI/CD job
- ✓ Scheduled automated scans
- ✓ Findings routed into your governance workflow
- ✓ Setup & sample notebooks from Brunner BI
- ✓ Custom development on higher tiers
Commercial
- ✓ Personal & commercial use
- • Price From $1,583/month →
- • Support Dedicated channel
- ✓ All features fully customizable to your needs
Need to forward this up the chain? Pair it with the Business case (PDF) and Use cases (PDF).